An open house is your first chance to make a great impression on potential buyers. Make sure you understand the importance of that first impression and prepare to make the open house a success.
4 Tips to Ensure a Successful Open House
1. Let there be light!
Make sure you allow as much
natural light into the home as possible. Open the curtains and blinds,
and if they’re outdated or take away from the room – ditch them! In
addition to natural lighting, turning on the lights in every room will
also help with overall ambiance and mood. Remember, you’re showcasing a
product for sale and not hosting a party, so don’t try to dim the lights
and create a low-key atmosphere. If there are dark areas like a
basement or corners of a room, use floor lamps to bring in extra light.
Before the open house, you should consider a window cleaning – dusty or dirty windows can significantly impact how much
light is able to shine through. Buyers will have a much more positive
reaction to a home if it looks airy and bright.
2. Lose the clutter
Nothing is worse than walking into a house that feels much smaller than it truly is, due to the sheer amount of stuff.
If there is too much furniture, put some in storage or
keep it somewhere outside the home during the open house. Kitchen and
bathroom countertops should be as clear as possible – unnecessary
appliances or rarely-used items should be stored away. Dont
think you can get away with just shoving everything into closets or
drawers, think again! Many potential buyers will peak into these areas
to see what type of storage space is available in the home. You should
also “depersonalize” the home as much as
possible. It’s important for buyers to be able to visualize themselves
living in the home and that’s often hard to do when there are photos and
personal items of someone else’s family all over the house.
3. Show off the goods
What are the home’s most exciting
features? Make sure the things you highlighted in the listing or in
marketing materials are clearly marked at the open house. Susan
Blackwell of Welcome Home Realty in New Mexico suggests providing a
well-designed flyer when potential buyers arrive or using attractive
place cards to highlight benefits such as upgraded kitchen appliances
that will stay with the home once sold.
4. Put yourself in the buyer’s shoes
Before you schedule an open house, put yourself in the shoes of a
potential buyer. As you drive up to the property, imagine what buyers
will be thinking when they are arriving at the home and do the same as
you stand in the entrance way. Does anything stand out that might need a
little extra attention? Walls that need paint touch ups, a broken door
knob, an overgrown garden… make sure you take care of
these items before you
invite people onto the property. There’s always room for improvement
and by addressing issues early on, it will be easier for you to get
the home sold!
Courtesy: ListHubNews
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